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Est. 1817

Woolmers Estate

Explore 18 original heritage buildings, Australia’s National Rose Garden and the award-winning UNSHACKLED Exhibition, all at your own pace.

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UNESCO World Heritage Site

The Convict Story You Haven't Heard

Most people know the convict story of punishment and chains. Woolmers Estate tells the other story. Founded in 1817 by Thomas Archer in Longford, Tasmania, this is where convicts were assigned under the Assignment System, learning trades, developing skills, and earning their freedom. Many chose to stay.

The convicts who were assigned here built the foundations of Woolmers. Six generations of the Archer family carried the story forward from 1817 until 1994. Today, 18 original buildings still stand across 82 hectares on the banks of the Macquarie River, making Woolmers one of Australia’s most intact colonial farm estates and one of Tasmania’s most significant heritage sites.

Explore the award-winning UNSHACKLED Exhibition, walk through 200 years of convict and colonial history, and discover Australia’s National Rose Garden, all at your own pace.

18 heritage buildings · Rose Garden · UNSHACKLED Exhibition

Explore our heritage buildings

18 Buildings Self-guided

18 Heritage Buildings

One of Australia's most complete collections of colonial buildings, spanning 82 hectares. From the grand Italianate homestead to one of the oldest surviving two-storey shearing sheds in Australia, every structure tells a story of convict craftsmanship and pioneer life.

Woolmers House Woolmers House — historic

Woolmers House

The grand Italianate homestead, home to six generations of the Archer family.

Blacksmith Shop Blacksmith Shop — historic

Blacksmith Shop

Examples of the blacksmith's work, including wrought iron hinges, handles and brackets can be seen in this building.

Wool Shed Wool Shed — historic

Wool Shed

One of the oldest surviving two-storey shearing sheds in Australia, built by convict labour.

Store Store — historic

Store

Erected to house the stores that were brought out to Woolmers by wagon-load.

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Award-Winning Exhibition

UNSHACKLED Exhibition

An immersive digital experience telling the stories of 75,000 convicts transported to Van Diemen’s Land. Walk through the journey from conviction to freedom — emotional, confronting, unforgettable.

  • 45–60 min self-guided experience
  • Digital interactive displays
  • Original convict artefacts
  • AI-generated convict portraits
  • Included with general admission

National Rose Garden

Over 5,000 roses across 1.53 hectares, including heritage varieties and the celebrated Festival of Roses. Peak bloom from October to February draws visitors from across Australia.

Features
460 varieties · Heritage cultivars · Festival of Roses
Rose Garden

Rose Garden

5,000+ roses

2.8km Heritage Trail

Walk the path convicts once walked

Included
With General Admission

The Convict Walk

Cross the suspension bridge connecting both World Heritage properties. A self-paced journey through 200 years of convict and colonial history, with interpretive signs along the route.

Trail Features
Suspension bridge · Heritage buildings · Interpretive signs

Nigel Peck Centre

The Nigel Peck Centre for Learning and Conservation is the starting point for every visit. Modern facilities housed within a heritage context — café, gift shop, exhibition spaces, and ticketing.

Includes
Estate Café · Curated Gift Shop · Ticketing
Woolmers Experience

Woolmers Experience

90 min guided tour
Heritage Interiors

Heritage Interiors

The Cider House

The Cider House

Expert-Led

Guided Tour

Step inside the grand Italianate homestead with original family contents displayed as heirlooms, not reconstructions. Six generations of one family lived here continuously until 1994.

Daily departures
10:30am, 1:00pm
$10
Add-on to general admission
Plan Your Visit

Experience living history

Open Daily from 8am

Last grounds entry: 4pm
Grounds close: 6:30pm

Location

20 minutes from Launceston
17 minutes from Launceston Airport

Tasmanian Residents

FREE entry when bringing interstate or overseas guests

Admission

Adult $39
Concession $35
Child (16 years & under) $5
Family (2 Adults + 2 Children) $83
Groups (10+) $35 pp
Guided Tour $10 Upgrade
Book Tickets